Swizzels

Pound Wholesale are the UK's leading wholesale supplier of bulk Swizzels products. A legendary traditional sweet brand synonymous with UK childhood favourites, Swizzels was founded in 1928, and is currently based in the North of England. Exporting their classic sweets like Palma Violets & Love Hearts all over the world, Swizzels products remain enduringly popular among kids and adults alike!

Our range of Swizzels products includes an array of branded fragances, candles and wax melts, oozing the sweet aromas inspired by the delectable confectionary items.